AIFT Shreya Gupta Scores Internship with Red Chief 

AIFT Shreya Gupta Scores Internship with Red Chief 

The dynamic world of fashion extends far beyond haute couture, deeply embedding itself in our everyday lives, especially through casual wear. Today, the Axis Institute of Fashion Technology (AIFT) is thrilled to celebrate a significant achievement for one of our exceptionally talented students, Shreya Gupta. With her sharp understanding of design and a keen interest in functional aesthetics, Shreya has secured a highly sought-after internship opportunity with Red Chief, an iconic Indian brand now making impressive strides in Ready-to-wear.

This internship marks a crucial milestone for Shreya, reflecting her unwavering commitment and the robust foundation she’s built at AIFT. Her academic journey, encompassing everything from technical textile analysis to garment construction for performance wear and brand ergonomics, has perfectly prepared her for this invaluable experience. We extend our warmest congratulations to Shreya, confident that her time at Red Chief will provide unparalleled insights into designing for movement and performance.

Throughout her studies at Axis Institute, Shreya consistently demonstrated an extraordinary blend of creative vision and a practical appreciation for functional design. Her projects often showcased an innovative approach to fashion, coupled with a keen understanding of how materials and construction techniques influence comfort, flexibility, and durability in Casual wear apparel. Whether it was her ability to visualize athleisure wear trends or her dedication to understanding the nuances of moisture-wicking fabrics and ergonomic fit, Shreya’s commitment to mastering both the artistic and technical aspects of Ready-to-wear for both men & women marked her as a highly promising professional with a focused vision for the Casual wear segment.

At Axis Institute of Fashion Technology, our core philosophy is centred on empowering our students with the skills and real-world experiences necessary to thrive in every facet of the competitive fashion industry. Our comprehensive curriculum, helps our students to master in new market, technologies & trends so that they can become a leader in national & International business of Fashion. We take immense pride in fostering versatile talents like Shreya, preparing them not just with design innovation but also with the crucial practical understanding required for success in specialized areas like athleisure wear and performance apparel. This internship with Red Chief unequivocally reinforces our commitment to delivering truly industry-ready professionals.

Red Chief, a formidable and beloved Indian brand, is now making significant inroads in the Ready-to-wear market, leveraging its legacy of quality and durability to create leisurewear & athleisure wear , Known for its commitment to robust construction and user comfort, Red Chief is now translating these values into apparel designed for dynamic lifestyles. From innovative athleisure wear to performance-focused garments, the brand emphasizes advanced material science, meticulous craftsmanship, and contemporary designs that resonate with the modern, active Indian consumer.

This internship offers Shreya an unparalleled opportunity to immerse herself in the complexities of sportswear textile development, ergonomic design for various activities, specialized stitching techniques, and the rigorous quality checks that define Red Chief’s products. She will gain invaluable exposure to material handling, manufacturing processes, and consumer-centric product development within a leading Indian brand expanding into a high-growth segment. This experience will undoubtedly provide Shreya with a holistic and in-depth view of the specialized sportswear industry, significantly enriching her burgeoning professional journey.

We eagerly anticipate witnessing Shreya’s growth and impactful contributions during her internship at Red Chief and extend our warmest wishes for a highly enriching and successful experience. This momentous opportunity is a source of immense pride for the entire Axis Colleges family!